I have a feeling that this is going to require more than one post, so maybe a more appropriate title for this would be How to start a Search Engine Optimization campaign for my porn site.
First of all what is search engine optimization?
Search engine optimization can be divided into two types or categories: On-Site SEO and Off-Site SEO
On-site SEO is the process by which you change content and code on your website to get an optimum keyword to content ratio. This means that you have a number of keywords that you’d like to rank under, so you make sure that these appear in your HTML as many times as possible while still remaining relevant to the pages they appear on and readable by humans.
Off-Site SEO is the process by which you work to gain recognition for your site around the web. This includes getting inbound links, submitting to directories and search engines, social marketing and citations around the web. This is basically a popularity contest and quest to get as many relevant mentions and links back to your site as possible. This is where all the hard work is done!
A successful SEO campaign for your adult website will include both of these categories of optimization.
On-Site SEO involves the following steps:
- Build a list of key phrases that you want to rank under.
- Edit your content and code to reflect these keywords/keyphrases.
- Monitor your progress.
- Repeat using the knowledge you gained by monitoring your progress.
Off-Site SEO involves these steps:
- Submit your site to directories around the web.
- Exchange links and build link partners.
- Start social a social marketing campaign.
- Submit comments on blogs and advice on forums.
- Monitor your progress.
- Repeat over and over and over again.
I’ll add in a detailed step by step on each of these over the next few days. If you think I’ve missed anything or if you have any questions, leave me a comment!!
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